What do we mean by 'website content'?
Naturally enough, the first people many organizations call upon when considering the redevelopment of their existing sites or their first presence on the Internet, are website design agencies. Most good website design operations offer expertise in two essential areas: technology and graphic design.
Professional and talented website designers will produce sites for their clients which function well and are aesthetically pleasing. The majority think of website content as graphics, code, photographs, banners, animations and forms integrating the site with databases.
Good design is necessary, but not enough
Well-crafted graphic design will usually impress visitors to your site, especially on their initial visits. Attention to functionality will ensure that visitors will be able to navigate around the site easily, that hyperlinks take them to intended destinations and that forms work efficiently. These are necessary factors for successful websites, but they are by no means sufficient.